Executive programme with Euncet Business School, Barcelona
Executive programme · WESCO with Euncet Business School
An online executive programme by WESCO and Euncet Business School of Barcelona, for those who will manage publishers, competitions, teams, platforms, brands and audiences.
Route
Six blocks, one per agent of the market, then the Final Master's Project that joins them. Scroll and the route fills.
50to100hours of study in the whole direct programme. A calculation from the published 4 to 6 hours a week over 3 to 4 months, not an official workload.
01
Each block studies one of the agents that make Esports exist. Click or tap one to open it.
Game developers and publishers, and their role in the ecosystem.
Who promotes competitions, leagues and events.
Clubs and competitive organisations, from management to the roster.
The channels that bring Esports content to the public.
Sponsorship, activation and return for advertisers.
Fans, consumers and communities.
Syllabus
What the programme teaches, from the technology of the games to the business that pays for them.
02
Managers of teams, events, marketing and product who want method and a global view of the market.
Professionals from other fields and former athletes who want to manage in Esports. No admission prerequisites in the direct format.
Higher education institutions that want to offer the programme to their students, by licence.
03
The academyWESCO, the international consortium of the Esports ecosystem, brings the market view. Euncet Business School, a university centre with more than 40 years, attached to the Universitat Politècnica de Catalunya (UPC – BarcelonaTech), brings the academic training.
Classes are given by active professionals from organisations such as Liga Profesional de Videojuegos (LVP), SevenMila, Fandroid Entertainment, Mediapro Group and Havas Media Group.
Daniel Cossi, Chairman of the Master
04
At your own pace, with live meetings, teachers close by and an assessment at the end of each module.
Online classes and live Zoom meetings on a schedule, plus teacher sessions to reinforce content and answer questions.
Video lessons, texts and bibliography for every module, available during the whole course.
Online forums to discuss topics, exchange with other students and clear doubts with the faculty.
An assessment at the end of each module.
05
Enrol directly, or take the Master at the institution where you already study.
You enrol with WESCO and Euncet Business School and study on the two institutions' platform, in the international format.
The institution licenses the programme and offers it on its own platform, to its own students, under its own brand. The content is adapted to the country.
The institution learns the programme, the modules, the material and the licensing model.
Curriculum structure, workload, time to completion and class format are defined.
The material is adapted to local sports and games law, the national sports system, the market and local cases.
The programme goes onto the institution's platform, with follow-up from the three parties.
An accredited institution can use the licensed content as the base of its own specialisation course, extending the workload under the rules of its education authority and issuing the certificate under its own accreditation.
The Master in Global Esports Management is WESCO's own education project and is independent of the Changing the People, Changing the World programme. "Master" is a title of the responsible institutions, in the European standard. In Brazil it is not a master's degree recognised by CAPES.
See Changing the People, Changing the WorldFees are not published yet. Write to WESCO and we will send the enrolment link and conditions.
Talk to WESCOTell us what your country, federation or company wants to build. We will tell you how WESCO can help.
Write or callcontact@wescoesport.com+55 11 4210-6830
